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Zubene
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Zubene

Turning online connections into real-world gatherings.

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Mobile App
Mobile App2024

A social platform that connects people through shared interests and local events across Iraqi cities. Zubene turns online connections into real-world meetups — users organize, discover, and join everything from cultural gatherings to professional events.

FlutterFirebaseGoogle Maps API
The Challenge

Iraq has a vibrant social culture, but digital tools for community organizing are fragmented across WhatsApp groups, Instagram pages, and word-of-mouth. Zubene needed a single platform where people could discover local events, form interest-based groups, and coordinate meetups — while respecting the privacy expectations and cultural norms of the region.

Zubene
Turning online connections into real-world gatherings.
01 · Overview

Zubene — meaning "community" in Kurdish — is a social platform purpose-built for connecting people in Iraqi cities through shared interests and local events. Unlike global social networks that optimize for endless scrolling, Zubene is designed to move conversations offline and into real-world gatherings.

02 · Our Approach

We chose Flutter for rapid cross-platform development and Firebase for real-time data synchronization that keeps group chats and event updates instant. The Google Maps API integration provides hyperlocal event discovery with culturally relevant venue categorization. Privacy controls were designed with regional expectations in mind, offering granular visibility settings that go beyond typical Western social platforms.

03 · Key Features

Interest-based group creation with moderated community spaces. Hyperlocal event discovery powered by Google Maps with custom venue categories. Real-time group messaging with media sharing and event coordination tools. Privacy-first architecture with granular visibility controls. Bilingual support with context-aware content moderation.

04 · Impact

Zubene has facilitated over 200 community events in its first quarter, with user retention rates 40% above regional benchmarks for social apps. The platform has become particularly popular among young professionals and university students seeking meaningful local connections beyond traditional social media.

The Solution

Zubene was built as a mobile-first social platform designed to move conversations offline and into real gatherings:

  1. 01

    Interest Groups

    Moderated community spaces where people organize around shared interests instead of scrolling a public feed.

  2. 02

    Hyperlocal Discovery

    Google Maps-powered event discovery with venue categories built for how people actually gather in Iraqi cities.

  3. 03

    Real-Time Messaging

    Group chats and event updates sync instantly through Firebase, so coordination happens in the app instead of scattered chats.

  4. 04

    Privacy Controls

    Granular visibility settings built around regional privacy expectations, not a one-size-fits-all Western default.

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